Facebook Marketing Businesses can make use of Facebook in two ways. The first one uses Facebook to create and post content regularly as a content management platform. The second way is Facebook advertising, paying Facebook to display your ads before your target audience. Most people are familiar with posting photos and small captions on Facebook. …
Facebook Marketing and Facebook Advertising Overview Read More »
The question we hear all the time is, “How do I create ongoing social media content about my business that will increase my likes, follows, and sales?” The answer is reality TV has taught us that just about any work can become a good story. The story of what you do regularly has a beginning, …
Content Marketing Strategy for Social Media Marketing Read More »
Content marketing is when you create content written, spoken/audio, picture, or video. Once you’ve made content, you have to publish it so the world can find it. Your only cost is TIME creating the content and publishing and promoting the content. Content Marketing can take many forms today: Written Blogging Email Newsletter Books (pdf) / …
Bingeing Boredom – when you can no longer stay in front of your TV, brought on from excessive bingeing due to a lack of other entertainment. Netflix Neverland – you might feel like you have reached the end of Netflix. All the new content appears to have subtitles. You’re up to date on all your regular shows, …
Bingeing Boredom, Netflix Neverland, and Social Scrolling Read More »
Connection in social media starts with “And, I am too”, and ends with likes and shares. It starts with someone saying, “I am …” Car guy, walking dead fan, couch potato, and you find yourself saying – “And, I am too” It can be said in your head or out loud. “I am too” says you …
Social Media Marketing and the magic key words “I am a…” Three most important words in social media marketing – “I am a …” Self identification in social media is the key to connection. How proud members will broadcast your message to the tribe. I’m a Canadian, I’m a Walking Dead fan for example. I’m …